The Martial Arts Business Podcast
The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!
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Episodes
Friday Nov 13, 2020
Friday Nov 13, 2020
In this episode of The Martial Arts Business Podcast, Jason Keaton of Blind Fury Jiu-Jitsu interviews Bill Jones, owner of Top Level Martial Arts in Cuyahoga Falls, Ohio. The topic? What martial art school owners are really doing right now to weather the pandemic, lockdowns, and resulting recession. You can watch the interview below, or…
The post Ep. 43: How to Weather COVID In Your Martial Arts Studio first appeared on Martial Arts Business Daily.
Friday Jan 20, 2017
Friday Jan 20, 2017
Negativity will absolutely ruin your dojo. Just off the top of my head, here are three examples of how being negative will hurt your business.
The post Ep 42: Is Negativity Ruining Your Dojo? first appeared on Martial Arts Business Daily.
Friday Feb 19, 2016
Friday Feb 19, 2016
In this episode of the Martial Arts Business Podcast, Mike interviews Matt Page, creator and star of the hit web series Enter The Dojo. And in the Tip of the Week, Mike shares some suggestions on how to deal with negative comments on your Facebook ads.
The post Martial Arts Business Podcast Episode 41: Interview With Matt Page first appeared on Martial Arts Business Daily.
Saturday Dec 12, 2015
Saturday Dec 12, 2015
“How to REALLY Market Your Dojo With Online Video!” As online video marketing becomes increasingly important for martial art schools, more and more school owners are seeking to leverage this advertising medium to get more students. However, marketing online with bad video can do your dojo more harm than good. And that’s why we have…
The post Podcast Episode 40: Interview With Chris Perilli first appeared on Martial Arts Business Daily.
Thursday Nov 12, 2015
Thursday Nov 12, 2015
Wes Schaeffer – the man they call “The Sales Whisperer” – is an Air Force veteran, a graduate of the U.S. Air Force Academy, a father, author, coach, keynote speaker to Fortune 500 companies, and a heck of a funny guy. He’s also the guy that sales organizations turn to when they need someone to…
The post Podcast Episode 39: Interview With Top Sales Trainer Wes Schaeffer first appeared on Martial Arts Business Daily.
Tuesday Oct 20, 2015
Tuesday Oct 20, 2015
Eighteen months ago, Bill Jones was struggling to make ends meet in his Brazilian jiu-jitsu school with 45 students, all while working a full-time day job and raising a family. Then he stumbled across one of Mike’s books on Amazon, and took the plunge on the rest of the Small Dojo Big Profits training materials.…
The post Podcast Episode 38: How To Go From 50 to 150 Students With Small Dojo Big Profits! first appeared on Martial Arts Business Daily.
Wednesday Sep 16, 2015
Wednesday Sep 16, 2015
“How Not Starting A Martial Art School Can Help You Start A Martial Art School!” In this episode of the podcast Mike interviews internal martial arts instructor and kettlebell coach Dave Chesser. As a young man, Dave saved his money and moved to Taiwan to study internal martial arts with the masters. His goal was…
The post Martial Arts Business Podcast Episode 37: Interview With Dave Chesser first appeared on Martial Arts Business Daily.
Wednesday Jul 22, 2015
Wednesday Jul 22, 2015
In this episode of the Martial Arts Business Podcast, Mike Massie discusses pricing, advertising your prices, and when the ideal time is to reveal your prices. Mike also provides some perspective on haters and what it really means for you and your business when people criticize you. And, in the Tip of the Week, Mike…
The post Martial Arts Business Podcast Episode 35: Pricing, Selling, And Having Haters first appeared on Martial Arts Business Daily.
Monday Jul 06, 2015
Monday Jul 06, 2015
In this podcast episode, Mike explains why having gaps in your martial arts business knowledge and systems can keep you from achieving your financial goals for your dojo. And, in the Tip of the Week, Mike provides tips on accelerating your learning in the areas of martial art school management and marketing, and he explains…
The post Podcast Episode 34: Filling In Gaps In Your Martial Arts Business Knowledge first appeared on Martial Arts Business Daily.
Thursday Jun 25, 2015
Thursday Jun 25, 2015
In this week’s Martial Arts Business Podcast Mike interviews an old friend of his, Tom Whitaker from Collinsville, Illinois. Tom is a longtime martial artist and a former professional kickboxer, and he runs a very successful school in a town of just under 25,000 people. Yet, despite operating in a small town he and his…
The post Martial Arts Business Podcast Ep 33: Interview With Tom Whitaker first appeared on Martial Arts Business Daily.
About Mike Massie
Back in 2003 I wrote Small Dojo Big Profits because I was dissatisfied with the business information that was currently available in the martial arts industry.
Since then I've been helping studio owners build lasting, satisfying careers doing what they love... teaching martial arts.
Let's build the school of your dreams, today.