The Martial Arts Business Podcast
The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!
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Episodes
Monday Jun 15, 2015
Monday Jun 15, 2015
Ever wish you could clone yourself in your dojo? I think everyone does at some point. In this week’s podcast episode, I explain how to develop staff members who can do the things you do just as well, and sometimes even better, so you can have a life outside of the dojo.
Also, I rant a bit about people who want to take shortcuts to success.
And finally, in the Tip of the Week, I talk about Facebook marketing, and why you don’t need to buy some super-secret ninja course to run an effective Facebook marketing campaign.
Monday May 04, 2015
Monday May 04, 2015
In this podcast episode, Mike Massie discusses the practice of cash outs, also known as paid in full memberships, in the context of whether or not they are a wise practice for martial art school owners to adopt.
And, in the Tip of the Week, Mike shares some simple tips to help you manage your cash more effectively in your martial art school.
Wednesday Apr 15, 2015
Wednesday Apr 15, 2015
In this episode of The Martial Arts Business Podcast, Mike discusses fantasy versus reality in running a martial art school. Is running a dojo all it's cracked up to be? Or is it harder than you might think?
Friday Apr 03, 2015
Friday Apr 03, 2015
In this episode of The Martial Arts Business Podcast, Mike Massie interviews Taimak, star of the cult classic martial arts flick from the 80s, The Last Dragon! We discuss how getting the role impacted Taimak's life, how the movie addressed racial stereotypes in general, his early training with Grandmaster Ron Van Clief, the influence TLD has had on popular culture, and his latest projects.
Monday Mar 16, 2015
Monday Mar 16, 2015
When you're shopping martial arts studios in person, there’s no telling what sort of jackassery that you’ll run into... as evidenced by the stories Mike shares in this Martial Arts Business Podcast episode. And in The Tip of the Week, Mr. Massie shares insights on how to make connections and get your name out when you’re starting to teach classes in a new community.
Sunday Mar 01, 2015
Monday Feb 16, 2015
Monday Feb 16, 2015
Mike Massie speaks on the subject of what makes a McDojo vs. a legit school.
Monday Feb 02, 2015
Monday Feb 02, 2015
Mike Massie talks about time management with running a studio without hurting your family and personal time
Monday Jan 19, 2015
Monday Jan 19, 2015
In this podcast episode, Mike goes over his 12 step formula to keep from going broke as a martial arts school business owner.
Learn how to actually make money in the business with integrity.
No dirty sales tactics necessary.
Monday Jan 05, 2015
Monday Jan 05, 2015
In todays podcast, Mike interviews Harley Elmore.
Harley runs a successful Martial Arts Academy with his wife in Wichita Falls, TX, Warriors Way
About Mike Massie
Back in 2003 I wrote Small Dojo Big Profits because I was dissatisfied with the business information that was currently available in the martial arts industry.
Since then I've been helping studio owners build lasting, satisfying careers doing what they love... teaching martial arts.
Let's build the school of your dreams, today.